Make our consultants your marketing leaders
Our Fractional CMO offering lets you to put one of our consultants in your business to act as your in-house marketing leader.
All the marketing experience, none of the complications of a full-time hire.
We help you deliver a marketing strategy that makes an impact.
Lots of businesses that we speak to are in that rock-and-a-hard place situation where they need leadership in marketing, but don’t want the huge overheads or commitment of hiring a CMO. Having a strategy is essential, but without someone to oversee it and the accountability of delivering it, you can end up making very little progress.
Lets fix that…
Don’t fall short of your marketing goals any longer. Make a change. Our team has the expertise and drive to help you completely shatter those goals and see the success you deserve. Don’t let another opportunity pass you by – let us help you take your marketing to the next level.
What does a part time CMO do?
Deliver the marketing strategy
Oversee, update and ultimately deliver the marketing strategy for your business.
Co-ordinate marketing campaigns
Grow customer engagement at all stages of the funnel, from awareness to purchase and beyond.
Create a cohesive plan
Email, social, SMS – these are often seen as a set of disparate channels. We ensure the delivery of a cohesive plan across all touchpoints.
Build marketing KPIs
Set and be accountable for marketing’s KPIs. Build goals and track against them.
Manage team & agencies
Manage, develop and support existing marketing staff or third-party agencies.
Marketing
reporting
Creation of a reporting framework and dashboard to show marketing performance
Leadership support
Ensure marketing is represented at the top-table in your business. Provide board reporting & C-Suite updates.
Revenue generation
Ultimately, marketing should be a revenue driving activity for your business. A part-time CMO will ensure market remains accountable for the thing that really matters in your business.
Why you need one of our part time CMOs
01
Access to a highly-skilled and experienced marketing professional without the cost of a full-time hire
02
We bring a fresh perspective and outside expertise, providing new ideas and approaches to your marketing efforts
03
We can address any weaknesses or gaps in your current marketing strategy
04
Greater efficiency and cost-savings by only paying for the specific marketing tasks and projects you need help with
05
We have a huge network of technical experts that we can bring on to deliver specific requests, at preferential rates
06
Stay up to date with marketing trends and best-practices
07
Ability to scale up as required and only when you need it
08
The opportunity to test out a potential full-time CMO before making a long-term commitment.
Pricing
The average full-time CMO is the UK is paid £104,000
By the time you factor in other employee costs (facilities, holiday, equipment, sick pay) the true cost to the business is approximately £176,800. That without accounting for a bonus.
You can put one of our consultants in your business for a fraction of that cost.
Fractional CMO Service
Have one of our consultants act as your in-house marketing leadership.Prices starting from:
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Management of your marketing strategy
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Campaign co-ordination
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Marketing planning
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Management of marketing budgets
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Build and own marketing KPIs
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Management of marketing resources
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Reporting on marketing success
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Support to leadership